Regional Recruitment Adviser supporting Anglia Ruskin University

Summary of role for advert

We are looking for an enthusiastic, proactive and highly motivated individual with recent experience of working in student recruitment or a similar environment to represent Anglia Ruskin University, UK. The role’s primary focus will be to contribute to the development and implementation of ARU’s recruitment activities in designated regions in India to achieve student recruitment targets while also supporting with the university’s market, partner and brand strategy. The role will be based in Delhi and will involve regular domestic and international travel including work outside of normal working hours.

Job Title: Regional Recruitment Adviser
Work Base: Delhi
Relationships and Contacts: Prospective international fee-paying students
Colleagues across ARU
Recruitment partners in India
British Council and other external agencies
External suppliers of services
Job Purpose:
Contribute to the development and implementation of agreed recruitment and marketing plans to achieve student recruitment targets from designated regions in India.

Principal accountabilities:

1. To actively contribute to the development and implementation of a marketing and recruitment plan to successfully recruit students from designated regions of India, to agreed targets, with the support of and in collaboration with the Senior International Manager responsible for South Asia based at ARU.
2. Maintain and develop strong relationships with our commercial recruitment partners in designated markets including a regular visit schedule on a monthly, bi-monthly or quarterly basis to carry out product and compliance training and provide conversion and customer support as required to achieve agreed recruitment and compliance targets.
3. Proactively identify, recommend and participate in a range of promotional events both independently and in association with commercial recruitment and institutional partners, which demonstrate a justifiable return on investment.
4. Work closely with commercial recruitment and institutional partners to ensure they and their students receive the highest standards of customer service throughout the recruitment cycle.
5. Responsible for the day to day management of enquiries from prospective students and applicants from the region, playing an active role in converting students from enquiry to enrolment.
6. Work closely with key operational teams at ARU such as International Admissions, Marketing and Student Advice to ensure that potential and current students have an excellent student experience throughout the recruitment cycle and beyond.
7. Contribute to a range of digital marketing and social media initiatives in developing and updating content and providing insight into positioning and suitability to the local market and target audience.
8. Regularly evaluate the outcomes of recruitment activities and produce timely reports as agreed on performance, competitor activities, market threats and opportunities in relation to product, position, pricing and promotion.
9. Collaborate, organise and manage inward visits to the region for University colleagues and outward visits of commercial and institutional partners to ARU.
10. Develop and maintain links with alumni in India as appropriate as well as organizing and implementing in-country alumni events as and when required.
11. Travel is an essential requirement of the role. Colleagues will normally undertake several trips each year and may be away for around three months in total including work outside of normal working hours.
12. Comply with Data Protection Act 2018 and GDPR requirements in all working practices maintaining confidentiality, integrity, availability, accuracy, currency and security of information as appropriate. Take personal responsibility for all personal data within own working environment.
13. Other such duties temporarily or on a continuing basis, as may reasonably be required.