We are looking for a digital marketing associate to envision and execute our SEO strategy. This will include onsite and offsite optimization, keyword expansion research, and more.
We are looking for an analytical and perceptive professional with great communication skills and the ability to collaborate with various teams internally. Comprehensive knowledge of SEO practices, techniques, and tools is essential.
In this role, your goals will be to:
Have a positive impact on our company brand and visibility
Improve performance on search engine rankings etc. for the organization
Deliver results on lead acquisition
Help position the organization as a key influencer within our domain
You will be expected to drive strategy, execution, project planning, and team collaboration as required to achieve these goals.
Responsibilities
Develop and execute successful SEO strategies
Collaborate closely with the content team writers
Conduct keyword research to guide content teams
Review technical SEO issues and recommend fixes
Optimize website content, landing pages and paid search copy, internal linking
Plan and execute on off-page optimization projects
Collect and maintain data and report on traffic, rankings and other SEO aspects
Work with social media and PPC teams to optimize campaigns
Keep abreast of SEO and integrated marketing trends
Requirements
2-4 years’ experience working in the SEO and digital marketing domain
Experience of targeting a global audience
Prior work experience as SEO Manager, SEM Manager or similar role, preferably in the B2B technology services environment
Knowledge of standard and current SEO practices
Knowledge of HTML/CSS
Experience with SEO reporting
Familiarity with relevant tools and web analytics tools
Excellent communication skills
Strong organizational and leadership skills
Analytical mindset with numerical aptitude
BSc/BA in Marketing, Business or related field