Manager - B2B Marketing
Job Title:
Manager - B2B Marketing
Job Description:
About the Role:
As a Marketing Manager for IndiaMART’s Enterprise Solutions, your role is critical in shaping our company's engagement with large enterprise clients through compelling content, website, events and other activities. This role demands a dynamic individual who excels in developing insightful content tailored to our target audience.
Experience Range:
3 - 6 years
Educational Qualifications:
Any graduation ,and MBA/PGDM in Marketing
Job Responsibilities:
Key Responsibilities
Content Creation:
Develop and implement a targeted content strategy for large enterprises, encompassing case studies, blog posts, testimonial videos, Reports and infographics.
Oversee the content creation lifecycle, collaborating with agencies, writers, editors, and designers to produce high-quality materials.
Ensure content aligns with our brand voice and meets the needs of our target audience.
Other Responsibilities.
Marketing Support for physical and virtual events aimed at evangelizing IndiaMART enterprise solutions.Monitor and analyze event performance, leveraging data to make informed decisions for future event planning.
Manage the enterprise website for IndiaMART
Performance Metrics:
Engagement in Content Created
Impact on Opportunity Generation(Number of New Engagements Started through Content/Events) & Support in Opportunity Conversion
Skills Required:
marketing manager , B2B Marketing
Candidate Attributes:
Qualifications & Skills:
At least 3 years of experience in B2B marketing, preferably in the tech or SaaS industry.
Outstanding written and verbal communication skills
Solid understanding of B2B marketing strategies and dynamics.
A knack for experimentation, quick learning, and continuous improvement.
Job Code: KL-HH6NL279
About Us
IndiaMART is India’s largest online B2B marketplace, connecting buyers with suppliers. With a 60% market share of the online B2B Classified space in India, the channel focuses on providing a platform to Small and medium Enterprises (SMEs), large enterprises as well as individuals. Founded in 1999, the company’s mission is ‘to make doing business easy.
Over the last 29 years, we have been continuously evolving our platform using sophisticated business-enablement technologies to make doing business easy. Our credo, 'to make doing business easy', appropriately depicts our approach. With 104 million product offerings and 84 lakh responsive supplier base, we provide ease and convenience to our 21.1 crore buyers. Our IPO was a thumping success in 2019, reaffirming the trust of our users and investors alike.
IndiaMART has been the proud recipient of the "Most Promising Company of the Year” at the CNBC Awaaz CEO Awards in 2019, ‘Video Content in a Business Website- Special Mention’ at Video Media Awards and Summit 2019, ‘Best Online Classified Website’ at Drivers of Digital Summit & Awards 2018, ‘Best Business App Award’ at GMASA 2017, ‘Special Contribution Award’ at WASME – Super SME Awards 2016, Manthan Award South Asia and Asia Pacific 2013 under the ‘E-business and Financial Inclusion’ category and Red Herring 100 Asia Awards 2008.
IndiaMART has over 6,102 employees located across 69 offices in the country. We look forward to having you as a part of the team.
Over the last 29 years, we have been continuously evolving our platform using sophisticated business-enablement technologies to make doing business easy. Our credo, 'to make doing business easy', appropriately depicts our approach. With 104 million product offerings and 84 lakh responsive supplier base, we provide ease and convenience to our 21.1 crore buyers. Our IPO was a thumping success in 2019, reaffirming the trust of our users and investors alike.
IndiaMART has been the proud recipient of the "Most Promising Company of the Year” at the CNBC Awaaz CEO Awards in 2019, ‘Video Content in a Business Website- Special Mention’ at Video Media Awards and Summit 2019, ‘Best Online Classified Website’ at Drivers of Digital Summit & Awards 2018, ‘Best Business App Award’ at GMASA 2017, ‘Special Contribution Award’ at WASME – Super SME Awards 2016, Manthan Award South Asia and Asia Pacific 2013 under the ‘E-business and Financial Inclusion’ category and Red Herring 100 Asia Awards 2008.
IndiaMART has over 6,102 employees located across 69 offices in the country. We look forward to having you as a part of the team.
Why Us?
Our greatest assets are the IndiaMARTians. For our employee’s personal and professional development, we provide a variety of career advancement opportunities as well as learning and development activities.
They get the benefit of working with India's largest online B2B marketplace along with a fast-paced career progression. Potential employees can advance to the leadership roles within five years of their work tenure. We have more than 500 employees working with us who are testimony to this program.
The superheroes take advantage of our cutting-edge I-LEAP program, which allows employees to "Learn as they Work“. Our Superlative Incentive Programs, arguably among the best in business today, allows them to earn more as they do more.
IndiaMART is an Equal Opportunity Employer. All eligible applicants are considered for further rounds of discussions regardless of their race, religion, caste, creed, color, gender, marital status, age, political views, ethnicity, disability status, or any other characteristic protected by law.
IndiaMART believes in creating a conducive work environment that promotes diversity while working as one team responsible for achieving our common goals with passion and integrity. These form our core values (TRIP).
They get the benefit of working with India's largest online B2B marketplace along with a fast-paced career progression. Potential employees can advance to the leadership roles within five years of their work tenure. We have more than 500 employees working with us who are testimony to this program.
The superheroes take advantage of our cutting-edge I-LEAP program, which allows employees to "Learn as they Work“. Our Superlative Incentive Programs, arguably among the best in business today, allows them to earn more as they do more.
IndiaMART is an Equal Opportunity Employer. All eligible applicants are considered for further rounds of discussions regardless of their race, religion, caste, creed, color, gender, marital status, age, political views, ethnicity, disability status, or any other characteristic protected by law.
IndiaMART believes in creating a conducive work environment that promotes diversity while working as one team responsible for achieving our common goals with passion and integrity. These form our core values (TRIP).
