Job Summary:
– Managing end to end display and email marketing campaign
– Working on Google Ad Manager to run the campaigns
– Running Ads on Desktop, M-Site and App platforms
– Working with data team to get segmented data and schedule with Email Marketing team
– Analysing campaign performance and optimizing the campaign
– Co-ordinating with platform teams for optimizing campaign and solving issues, if any
– Co-ordinating with the clients for campaign deliveries
– Maintaining a record of campaigns and creating weekly & monthly reports