Marketing Executive

  • Jaipur, Rajasthan, India
  • On Roll
  • Content & Marketing
  • 0 - 5 years
Job Title:

Marketing Executive

Job Description:

  •  Email Marketing – From ideation, and building landing pages to A/B tests, measuring and reporting campaign performance. 
  • Outreach and Lead Generation – Contacting targeted audience by mail, social media, Github, Discord, Reddit, and other platforms in order to generate leads. 
  • Content Creation – For product pages, guest posting, and blogs .
  •  SEO – Major tasks were basic and technical audit of websites and implementing changes, integration and checking GA and GSC, setting keyword strategy, sending month-end reports 
  • SMO – Major tasks were idea generation, coordinating with the design team, publishing posts, improving engagement, campaign preparation, hashtag strategy, and reporting to clients. 
  • Google Ads – Creation of ad copies, segmenting target market, assisting in remarketing campaigns, keeping track of campaigns, and reporting. Link Building – Same as SEO projects. 
  • Generating high-quality backlinks by guest posting, business directory listing, PR submission, image/video submission, blog/article sharing, broken-link building, and other methods. 
  • Content Writing – Used to write articles for guest posting 

Experience Range:

0 - 5 years

Educational Qualifications:

-BCA in Computers, and MBA/PGDM Other,

Job Responsibilities:

  •  Email Marketing – From ideation, and building landing pages to A/B tests, measuring and reporting campaign performance. 
  • Outreach and Lead Generation – Contacting targeted audience by mail, social media, Github, Discord, Reddit, and other platforms in order to generate leads. 
  • Content Creation – For product pages, guest posting, and blogs .
  •  SEO – Major tasks were basic and technical audit of websites and implementing changes, integration and checking GA and GSC, setting keyword strategy, sending month-end reports 
  • SMO – Major tasks were idea generation, coordinating with the design team, publishing posts, improving engagement, campaign preparation, hashtag strategy, and reporting to clients. 
  • Google Ads – Creation of ad copies, segmenting target market, assisting in remarketing campaigns, keeping track of campaigns, and reporting. Link Building – Same as SEO projects. 
  • Generating high-quality backlinks by guest posting, business directory listing, PR submission, image/video submission, blog/article sharing, broken-link building, and other methods. 
  • Content Writing – Used to write articles for guest posting 

Skills Required:

Content Design, Google AdWords, Search Engine Optimization (SEO), Google Analytics, Canva, Google Search Console,

Candidate Attributes:

 Tools:-
  • Mailchimp 
  • Mailerlite 
  • SEMrush 
  • Ahrefs 
  • Google Analytics 
  • Google Search Console 
  • Google Adwords 
  • Sniply 
  • Notion 
  • Zoho Publer
  •  Jasper.ai 
  • Canva 
  • CMS - Wordpress 

Job Code: KL-6RY5XTAF
About Us
India’s largest auto-tech company and a one stop shop for an integrated auto- ecosystem play, to provide exceptional consumer experience through best-in-class product and tech innovations. With more than 91 million in monthly traffic, 52 million monthly unique visitors, 3.5 million YouTube subscribers and more than 10 million mobile app downloads, GirnarSoft group has become the largest consumer facing auto tech company in the country with 86% of the New Car Buyers who research online come to CarDekho.com. The Company is also a pioneer in introducing specialized portals like TyreDekho.com, TrucksDekho.com and CollegeDekho.com.

Presence in international markets under the brand names of ZigWheels and OTO, covering diverse countries such as Malaysia, Philippines, and Indonesia. OTO.com is the number one auto site in Indonesia.

We are looking for Tigers to roar!

If you believe you’re born to innovate great things. Well, you have come to the right place.
Why Us?
Organization:
1. Largest online auto platform and only company providing end-to-end customer value proposition for automotive purchase
2. Phenomenal growth story: Net Revenue grew 45% y-o-y in Q4FY21; Series E funded; recently entered the Unicorn club

Role:
1. Opportunity to make a real difference supplemented by great camaraderie, autonomy at work and super-fast speed to action
2. Avenues to explore self-interests / strengths and land in the right role

Leadership:
1. Humble, Capable and visionary leadership
2. Top-notch Advisory Board

Culture:
1. High on meritocracy: You hustle, you perform, you get rewarded
2. Deep rooted values (DELITE – Decisive, Empathy, Lean, Innovative, Trustworthy, Excellent Customer Service)