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Public Relations Manager

  • Gurugram, Haryana, India
  • On Roll
  • Finance
  • 5 - 7 years
Job Title:

Public Relations Manager

Job Description:

- Develop media relations strategy, seeking high-level placements in print, broadcast and online media
- Collaborate with internal and external stakeholders to identify/ curate noteworthy PR led campaigns
- Responsible for preparation of backgrounders and case studies on key issues
- Cultivate new relationships and build on existing relationships with journalists, bloggers, thought leaders, and influencers
- Manage the PR agency on a day-to-day basis
- Ability to curate stories work with various lines of business to tell powerful stories in a compelling manner
- Increase participation in high-impact events and awards
- Prepare analytical reports to showcase PR impact
- Proactively establish as well as deepen existing media relationships
- Monitor newsworthy developments and provide actionable PR insights
 
 

Experience Range:

5 - 7 years

Educational Qualifications:

Any graduation, and Any PG

Job Responsibilities:

Write press releases, media announcements, speeches and other PR copy
Prepare presentations and content for media briefings
Identify opportunities in the business that can be used for story ideas
Build and maintain targeted media lists, and nurture relationships with key reporters and bloggers/ influencers
Lead and manage the PR agency - ensuring regular briefs, weekly calls, reports and delivery from the agency
Maintaining and updating relevant PR material such as company profile, SPOC profiles, etc
Provide effective crisis management solutions as and when required
Regularly submit PR reports.
Work and collaborate with the relevant people across departments to source information

Skills Required:

Excellent communication skills written and spoken, Build Strong Relationships, Multitasking, Advance Planning, Articulate Presenter,

Candidate Attributes:

Experience in working directly with media houses, journalists
Experience of working at or with a PR agency
Excellent communication skills, written and spoken

Job Code: KL-TZKMJDBA
About Us
India’s largest auto-tech company and a one stop shop for an integrated auto- ecosystem play, to provide exceptional consumer experience through best-in-class product and tech innovations. With more than 91 million in monthly traffic, 52 million monthly unique visitors, 3.5 million YouTube subscribers and more than 10 million mobile app downloads, GirnarSoft group has become the largest consumer facing auto tech company in the country with 86% of the New Car Buyers who research online come to CarDekho.com. The Company is also a pioneer in introducing specialized portals like TyreDekho.com, TrucksDekho.com and CollegeDekho.com.

Presence in international markets under the brand names of ZigWheels and OTO, covering diverse countries such as Malaysia, Philippines, and Indonesia. OTO.com is the number one auto site in Indonesia.

We are looking for Tigers to roar!

If you believe you’re born to innovate great things. Well, you have come to the right place.
Why Us?
Organization:
1. Largest online auto platform and only company providing end-to-end customer value proposition for automotive purchase
2. Phenomenal growth story: Net Revenue grew 45% y-o-y in Q4FY21; Series E funded; recently entered the Unicorn club

Role:
1. Opportunity to make a real difference supplemented by great camaraderie, autonomy at work and super-fast speed to action
2. Avenues to explore self-interests / strengths and land in the right role

Leadership:
1. Humble, Capable and visionary leadership
2. Top-notch Advisory Board

Culture:
1. High on meritocracy: You hustle, you perform, you get rewarded
2. Deep rooted values (DELITE – Decisive, Empathy, Lean, Innovative, Trustworthy, Excellent Customer Service)