Conduct keyword research and review industry intelligence to identify video content opportunities which will have the biggest impact on Automotive business
Be able to connect YouTube SEO insights to business impacts and effectively create compelling cases to support recommendations
Be a subject matter expert and an internal cross-functional best practices coach that advocates for YouTube SEO best practices and stays abreast of changes in the YouTube SEO landscape and proactively takes action
Perform scheduled YouTube updates, ensure proper tagging, and keyword use as part of overall YouTube SEO strategy
Optimize Existing and New YouTube videos to improve rankings and conversion
Implement video outreach campaigns following our global best practices & achieving bench marked performance
Assist in development and execution of YouTube communication/content strategies via social communities in coordination with YouTube SEO goals
Keep pace with YouTube SEO, search engine, social media and internet marketing industry trends and developments
Monitor and evaluate YouTube search results, search performance across google search and YouTube search
Identify and implement campaigns for referrals and content marketing
He/She will be responsible for growing Existing & New YouTube channels via content strategy, partnerships & YouTube SEO tactics.
Will be responsible for video content ideas and getting them implemented.
Should have experience to manage day-to-day uploads on YouTube channels.
Analyzing the view count of YouTube channels and determining steps to increase it for both new and existing uploads, Handling Social Media Updates.
Look for monetising and revenue avenues with brand deals & partnerships. Will be responsible for Revenue growth.
Researching what content is performing well on YouTube and other platforms to strategize on the content requirement.
Build and manage partnership and collaboration with influencers to grow the channel
Developing data-driven recommendations, organizing and analyzing data to form actionable plans, and create KPIs.- Auditing existing channels to uncover short and long-term recommendations to improve audience engagement and growth metrics.
Should have knowledge and experience in Metadata, tags, thumbnails, team coordination and effort to promote videos on a daily basis.
Should be able to multitask (work on multiple YouTube Channels) and work on a variety of projects simultaneously. Having a proactive approach, Creative approach to projects. Willingness to learn, should have problem-solving skills.
Experience using SEO/SMM Tools like YouTube Analytics, VidIQ, Tube buddy, etc
Communication to team and management on project development, timelines, and results