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Senior Digital Marketing Manager

  • Gurugram, Haryana, India
  • On Roll
  • Content & Marketing
  • 3 - 8 years
Job Title:

Senior Digital Marketing Manager

Job Description:

1. Hands-On experience with Google AdWords account management
2. Must be managing Google AdWords spends of at least INR 10 Lacs per month
3. Experienced with measuring performance campaigns in Google Analytics
4. Sound understanding of attribution models and attribution windows
5. Hands-on experience of creating AdWords accounts, managing campaigns, optimizing across campaign, ad group, text ad, and keyword levels
6. Campaign structuring experience for re-marketing and marketing lists creation
7. Sound understanding of running various campaigns and structuring the campaigns on keywords falling at various levels of the funnel
8. Excellent Excel skills – vlookup, table creation formats, pivots, etc.
9. Ability to work on excel and showcase journeys from impression to sale with performance metrics.
10. Deep knowledge of auction insights and keyword research.
11. Must have managed two out of the three – Google AdWords, Microsoft Bing, Facebook Ads.
12. Understanding of portfolio bidding strategies

Experience Range:

3 - 8 years

Educational Qualifications:

Any graduation,

Job Responsibilities:

Mange Paid Marketing Initiatives for InsuranceDekho

Skills Required:

Google AdWords, Facebook Ads Manager, Media Planning,

Candidate Attributes:

Attention to Detail, Analytical

About Us
India’s largest auto-tech company and a one stop shop for an integrated auto- ecosystem play, to provide exceptional consumer experience through best-in-class product and tech innovations. With more than 91 million in monthly traffic, 52 million monthly unique visitors, 3.5 million YouTube subscribers and more than 10 million mobile app downloads, GirnarSoft group has become the largest consumer facing auto tech company in the country with 86% of the New Car Buyers who research online come to CarDekho.com. The Company is also a pioneer in introducing specialized portals like TyreDekho.com, TrucksDekho.com and CollegeDekho.com.

Presence in international markets under the brand names of ZigWheels and OTO, covering diverse countries such as Malaysia, Philippines, and Indonesia. OTO.com is the number one auto site in Indonesia.

We are looking for Tigers to roar!

If you believe you’re born to innovate great things. Well, you have come to the right place.
Why Us?
1. Largest online auto platform and only company providing end-to-end customer value proposition for automotive purchase
2. Phenomenal growth story: Net Revenue grew 45% y-o-y in Q4FY21; Series E funded; recently entered the Unicorn club

1. Opportunity to make a real difference supplemented by great camaraderie, autonomy at work and super-fast speed to action
2. Avenues to explore self-interests / strengths and land in the right role

1. Humble, Capable and visionary leadership
2. Top-notch Advisory Board

1. High on meritocracy: You hustle, you perform, you get rewarded
2. Deep rooted values (DELITE – Decisive, Empathy, Lean, Innovative, Trustworthy, Excellent Customer Service)