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Sr. Manager - SEO

  • Gurugram, Haryana, India
  • On Roll
  • Content & Marketing
  • 12 - 18 years
Job Title:

Sr. Manager - SEO

Job Description:

CarDekho is the flagship site of GirnarSoft, and along with its other group sites like ZigWheels, Gaadi, PowerDrift and BikdeDekho, is India’s leading digital automotive solutions provider digitizing the Indian auto ecosystem.

CarDekho has raised funding from marquee investors which includes Sequoia India, Hillhouse Capital, CapitalG (formerly known as Google Capital), Tybourne Capital, HDFC Bank, Times Internet, Ratan Tata, Dentsu and Trifecta.

With more than 73 million in monthly traffic, 39 million monthly unique visitors, 1.9 million YouTube subscribers and more than 6 million mobile app downloads, GirnarSoft group has become the largest consumer facing auto tech company in the country. The Company is also a pioneer in introducing specialized portals like TyreDekho.com, TrucksDekho.com and CollegeDekho.com.

The company also has a presence in international markets under the brand names of ZigWheels and OTO, covering diverse countries such as Malaysia, Philippines, and Indonesia. OTO.com is the number one auto site in Indonesia.

It's a great opportunity to be part of an entrepreneurial team delivering industry transforming products which will be taken globally and get dedicated time with Business Head.


WHAT DOES THIS ROLE HOLD FOR YOU...??
CarDekho, India’s largest Auto-Tech Company and a presence in 800 cities nationally; CarDekho has disrupted the Indian Auto Ecosystem and redefined new ways in its 11-year journey. Cardekho.com is seeking an extremely talented and driven professional who will be responsible for managing ~25-30% of the overall company revenue and can keep CarDekho and other group sites ahead of the competitors.

Experience Range:

12 - 18 years

Educational Qualifications:

-B.Tech/B.E in IT, and MBA/PGDM Marketing, M.Tech Computers,

Job Responsibilities:

Key responsibilities will include:
● Have good exposure working on big traffic portals.
● have expertise in App Store optimization / YouTube.
● Have handled multi brand portfolios.
● Instrumental in bringing a jump in the traffic.
● Willingness to innovate, explore new ideas and acquire new skills and knowledge.
● Attention to detail and a commitment to excellence.
● Ability to work on Multiple tasks with aggressive timelines.
● Develop and execute successful SEO strategies.
● Conduct keyword research to guide content teams.
● Review technical SEO issues and recommend fixes.
● Collect data and report on traffic, rankings and other SEO aspects.
● Keep abreast of SEO and integrated marketing trends.
● In-depth knowledge of SEO factors and key algorithm updates.
● Translate ideas to actionable items that deliver business results.
● Focus on growth for rankings, conversions and traffic.

Skills Required:

Content marketing, Technical SEO, Website Audit, Stakeholder Management, Competitor Analysis, Google Algo Updates, SEO Reporting & Management, Team Building & Management, Web Technologies, YouTube & ASO,

Candidate Attributes:

APPLY IF YOU HAVE...
● Graduate / Post Graduate preferably in marketing.
● Strong experience of more than 12 years in SEO.
● Updated with the latest technical tools in the function
● Good understanding of analytics & Social Media
● Outstanding analytical and problem-solving skills
● High standards of excellence and attention to detail

Job Code: KL-8BQ6Q6FF
About Us
India’s largest auto-tech company and a one stop shop for an integrated auto- ecosystem play, to provide exceptional consumer experience through best-in-class product and tech innovations. With more than 91 million in monthly traffic, 52 million monthly unique visitors, 3.5 million YouTube subscribers and more than 10 million mobile app downloads, GirnarSoft group has become the largest consumer facing auto tech company in the country with 86% of the New Car Buyers who research online come to CarDekho.com. The Company is also a pioneer in introducing specialized portals like TyreDekho.com, TrucksDekho.com and CollegeDekho.com.

Presence in international markets under the brand names of ZigWheels and OTO, covering diverse countries such as Malaysia, Philippines, and Indonesia. OTO.com is the number one auto site in Indonesia.

We are looking for Tigers to roar!

If you believe you’re born to innovate great things. Well, you have come to the right place.
Why Us?
Organization:
1. Largest online auto platform and only company providing end-to-end customer value proposition for automotive purchase
2. Phenomenal growth story: Net Revenue grew 45% y-o-y in Q4FY21; Series E funded; recently entered the Unicorn club

Role:
1. Opportunity to make a real difference supplemented by great camaraderie, autonomy at work and super-fast speed to action
2. Avenues to explore self-interests / strengths and land in the right role

Leadership:
1. Humble, Capable and visionary leadership
2. Top-notch Advisory Board

Culture:
1. High on meritocracy: You hustle, you perform, you get rewarded
2. Deep rooted values (DELITE – Decisive, Empathy, Lean, Innovative, Trustworthy, Excellent Customer Service)