West Lead - Non Auto Sales
To sell Advertising solutions (Display, Audience, Powerdrift Content solutions, etc) to non-auto clients and agencies
5 - 10 years
Any graduation, and Any PG
1. Prospect relentlessly to build pipeline and build strong personal relationships with prospects
2. Develop and execute strategic plans for the territory and document and distribute competitive information
3. Focus on Innovations and client servicing.
4. Strive for innovative ideas to provide customized solutions to clients & using them to unlock much higher revenue.
5. Ensuring the entire bouquet offerings of clients monetized well with the clients (media, content solutions, leads, new innovations/partnerships)
6. Design Advertisements, Brand, and email campaigns to spread awareness of new products / Projects launched in the assigned region.
7. Build strategic relationships with different stakeholders including functions like marketing, design, SEO, to ensure high-end digital deliveries.
8. Achieve sales targets / Acquisitions through a focus on the existing client base in the assigned territory.
9. Make proposals and presentations to clients with a precise display of their visibility when placed in the online space.
10. Build and manage strong relationships with clients and helping products with continuous feedback.
11. Achieve sales targets through new client acquisition and growing the existing client base in the assigned territory.
12. Make presentations to clients with a precise display of their visibility when placed in the online space.
13. Deliver against assigned sales quota consistently, while prioritizing and delivering outstanding.
Advertising Sales, Account Sales Strategies,
Passion for Sales
1. Deep understanding of the sales process
2. Drive/Hunger/High Energy
3. Sense of ownership
Other Skills (nice to have)
1. Master storyteller, or good perception-based seller
2. Idea's person creative problem solving
1. Media Saviness
2. Deep understanding and relations with media agencies
3. Strong client relationships
4. Understands media planning basics
5. Understands brand management basics
Digital marketing expertise
1. Display – branding & performance
2. Programmatic/1st party audience selling
3. Lead Gen
4. Social Media & Influencer marketing
5. Digital Video & OTT